9:00 am to 1:30 pm
Pipiri Lane
Speaker Panel
  • Scale up
  • Investors and enablers
  • Innovators
  • Early/growth stage

SaaSpocalypse Now Auckland brings together 150 SaaS people for a focused half-day of practical learning, peer connection, and honest conversation about what it takes to win in the next era of SaaS.

SaaS is changing fast. Risk is up, change is accelerating, and the old playbooks are under pressure. But for SaaS companies in Aotearoa New Zealand, the opportunities are bigger than ever.

SaaSpocalypse Now Auckland brings together 150 SaaS people for a focused half-day of practical learning, peer connection, and honest conversation about what it takes to win in the next era of SaaS.

This is not a sit-and-nod event. Expect practical frameworks, real examples, and useful conversations with people facing similar challenges — whether they’re in your function, at your stage, or just a step ahead. You’ll leave with a clearer sense of what’s changing, where your company and function sit today, and what to do next.

What to expect:

  • Connect and learn with your community
    Spend the morning with SaaS founders, leaders, and senior operators from across Auckland and beyond. Make better-than-usual connections with people who understand the market, the pressure, and the opportunity.
  • Understand your strategic options
    Explore new market strategies for wild times including new moats, sharper choices and the hunt for durable advantages.
  • Reimagine your operating model
    Challenge your thinking with examples of how leaders are shifting their teams, structures, and ways of working for the next era of SaaS.
  • Level your functional teams
    See where you’re leading vs lagging across sales, marketing, GTM, product, engineering, people, and ops — and what your function should be pushing into next.

Speakers

Charlie Marsh

Sales and Growth Leader

Charlie Marsh is a results-driven senior leader with a proven track record in scaling businesses through revenue growth, operational excellence, and customer success. She has led and scaled multiple global sales, operations, and customer teams through funding rounds and acquisitions — including as part of the Senior Leadership Team at Tradify.

Charlie specialises in strategic transformation, optimising sales and customer experience teams to drive efficiency and growth in tandem. She thrives in fast-paced, high-growth environments, and has hands-on experience setting up overseas operations.

Charlie believes the key to success is building high-performing teams, and is passionate about enabling others to grow in their roles, with a particular focus on championing women in tech.

Raised between the UK and France, Charlie now lives in Auckland with her young family, spending as much time as possible outdoors, travelling in summer, hiking, and skiing in winter.

Website

David Clearwater

Executive Director at KiwiSaaS

David Clearwater is Executive Director of KiwiSaaS, bringing over two decades of leadership in technology, startups and community building to New Zealand’s SaaS ecosystem.

David is an organiser and a growth leader, having had a range of roles spanning digital channel management at Vodafone, facilitating startup community at Startup Weekend Wellington, building out the social enterprise ecosystem at Ākina Foundation, or growing SaaS companies as COO of Milkround Online, Cogo and Storypark.

For David, SaaS is about working with incredible people and constantly evolving technology to build stuff that changes the world.

Website

Jenae Turner

Head of People at Ideally

Jenae designs organisations where commercial performance and employee experience strengthen each other. As Head of People at Ideally, she's helping scale the AI-powered market research platform globally.

Prior to this, Jenae spent nearly a decade partnering with ambitious organisations across a diverse range of sectors through Humankind and her own consultancy, Un/Bound. Working as a consultant and fractional executive, she helped founders, boards and leadership teams navigate the challenges that come with rapid growth, while building for the future of work. Her background in psychology, general management and competitive sport shapes how she creates the conditions that enable high performance and turn strategy into execution.

Curious by nature, Jenae loves bringing people together, exploring new perspectives and asking the questions that challenge conventional thinking. Outside work, you'll usually find her surfing, freediving, hiking or taking photos of marine life somewhere remote.

Website
Serge van Dam

Serge van Dam

Director at Re-Leased, Cogo & Tapi

Serge van Dam is a hands-on Investor / Director of going-global Kiwi SaaS companies, such as: Re-Leased, Cogo and Tapi.

Originally an Organisational Psychologist, Serge is most interested in novel growth strategies, and has deep experience in B2B sales, marketing and distribution. He spent a decade as an acknowledged thought-leader in fintech, having been part of the leadership team at M-Com - the world’s leading mobile banking and payments platform - which was acquired by Fortune 500 company Fiserv in 2011.

Serge is an Operating Partner at New Zealand’s most successful venture capital firm - Movac - and is an advisor to various New Zealand Government agencies. He has previously been named New Zealand’s Angel Investor of the Year, organises / anchors several tech events, and co-hosts New Zealand’s most prominent startup podcast; Startup Theatre.

Serge grew up in Argentina, and lives in Wellington. When not helping grow tech companies, you will find him in the great outdoors, arguing over politics, playing cards or with a novel in hand.

Website
Image of Pipiri Lane Generator venue in the evening.
Venue

Pipiri Lane

124 Halsey St
Wynyard Quarter
Auckland 1010

Pipiri Lane isn’t just a place to work or host — it’s a statement. Located in Wynyard Quarter, Auckland’s buzzing innovation hub, it’s New Zealand's first cross-laminated timber work and event space. With a 6 Star Green Star rating, Pipiri Lane is one of Auckland’s most sustainable buildings, representing a rare opportunity to align businesses with innovation, environmental responsibility and forward-thinking design.